SAFETY CWW Member Feature Outranks Convenience and Social Acceptability in Aesthetic Medicine
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It has been said that the 21st century is the “Information Age” and the “Age of Information Overload.” How many times have you heard people say “just because you can find it on the Internet doesn’t make it true or credible?” Mass marketing and easy information accessibility provides consumers with countless medical choices, too many of which leads to confusion and potentially harm. “The naïve consumer fails to recognize that the majority of available information on the Internet seeks to manipulate, rather than educate.” (Kim, 2006)
As such, today’s consumer has a number of potential venues to obtain facial rejuvenation procedures: the traditional Medical Aesthetic Provider’s (MD, NP, RN, PA) office; Medi Spas
WHY IS GOOD Customer Service ESSENTIAL TO EVERY BUSINESS?
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Customer service is the end-all to any company's success or failure. The customer is what provides the income that a company needs to thrive and determines whether or not a company can continue to stay in business. Therefore, it is of the utmost importance that a high level of customer service always be something to strive for. Without continued excellence in customer service, a company's success is over before it starts.
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5 TIPS to look your best this summer
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By Sylvaine N. Hughson Executive Health & Lifestyle Coach ™ While spring has officially arrived and summer is just around the corner, you may feel rather lackluster and a bit discouraged by your physique as you emerge from winter. Take a moment to step back and shift your perspective —this phenomenon is completely normal and is happening all around you. Look at the natural world – whether it be plants or animals, most of what you see has been in hibernation and survival mode for the
How to Turbocharge Your Online Reputation
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These days, it’s imperative to put your best digital foot forward by maintaining a positive online image. If you haven’t
thought about it before, perhaps it’s time to take a hard (honest) look at how you’re managing your online reputation. Consider this: According to the 2011 Cone Online Influence Trend Tracker survey, 87 percent of consumers said positive online reviews reinforced their decision to purchase a recommended product or service. (This figure is up from 67 percent in
The Importance of PERSONAL BRANDING
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Although thought of by most to be a relatively new concept, and a term that was first used and discussed in an article by American business management writer Tom Peters in 1997, personal branding is something that has existed in one form or another since the dawn of organized societies.
Even the alpha male of an ancient tribe who was expressing his dominance to make himself more attractive to the females of the group was participating in this time tested practice to a certain degree. Selling
